Online marketing is quite a broad term which is ever expanding.
Click Analysis love all types of Online Marketing and are happy to assist you with any plan or strategy you are putting in place.
I am always happy to have a free, no obligation chat to offer some advice.
An important point to note is no matter what size budget you have there is always an option for you.
Click Analysis believe in looking at your online data and analysing the information you have in order to make decisions for the future.
Find out what has worked or may have gained traction and build on this, keep your focus targeted in order to optimise your time and resources.
Google AdWords Management Services
PPC campaigns mean you pay a fee each time one of your ads is clicked (essentially you are paying for traffic to visit your website)
Google Adwords is the most well known PPC provider. In it's most basic form PPC Ads are the listings you see on Google's search results page that are marked with a yellow label 'Ad' however Google are continually progressing and offer display ads, shopping ads, re-marketing ads, video ads & more.
AdWords are a great way to increase your online visibility and getting found online fast! Unlike SEO, Google AdWords or any form of Pay Per Click advertising allows you the opportunity to be seen on Googles search engine almost immediately!
Google Adwords is extremely popular and users bid on various keywords, each time a search is carried out Google chooses a set of ads to appear in the ad space on its results page. Who gets to show their ads is based on the advertisers Ad Rank, a metric calculated by CPC Bid and Quality Score.
In addition to these factors you also need to ensure your ad is aimed at the right target audience, appearing in the correct geo locations, that you are only covering keywords that are relevant to your business, review costly keywords and much more.
Google AdWords is a fantastic marketing tool, however be careful you measure the ROI as it can be an expensive exercise if your campaigns are not managed correctly. It is strongly advised to have your Adword campaigns managed by professional, certified individuals therefore ensuring you get the most from your allocated budget.
Susan at Click Analysis is a certified google adwords professional based in Perth, Western Australia.
Offering reasonably priced options to have your google Adwords campaigns managed Susan also customises the management strategy for each client.
'I do not believe in a one size fits all'
Click Analysis submit monthly detailed reports on your campaigns which include our strategy/steps we plan to take in the next month of your campaign.
Contact Susan today ....
Your organic rankings on Google effect everything. If you’re on the second page of results, don’t expect any good feedback to your website or your business activities.
You need to be on that first page, toward the top for the best results. Because the higher you rank, the more traffic you’ll get to your site, and the higher chance an eager customer will purchase your offerings.
Unfortunately, for the average Joe this isn’t a simple task at all, as it involves a lot of complicated processes and algorithms. But lucky for you, we’re experts at it!
At Click Analysis, you can trust our professional knowledge to get effective results and up your rankings. We’re constantly keeping on track with changing Google Algorithms and keep a close eye on the success of our methods and how to improve your results.
After a close analysis of your business, we find the most effective angle to pursue to help increase the relevance of your website. So, leave your rankings with us and boost your website traffic, you won’t regret it!
Get in touch today for a chat about your marketing needs.
Here at Click Analysis we know that your website is the shop front of your business and how much first impressions count. With roughly 7 seconds to grab your customers attention, you need to have a highquality shop front that converts window shoppers into paying customers.
We build and design custom websites that not only look good, but are easy for your customers to use.
Why do I need a website for my business?
81% of your customers will go online to look for products and services. No more need for yellow pages, they will ‘Google it’. Your website is the first point of contact for potential customers looking for that special something that you offer. They expect to be able to navigate your site with ease.
Why does my business website need to function well?
We have built and designed websites for a diverse range of businesses and industries and understand that good design and functionality will turn visitors and browsers into actual paying customers.
What’s more, the functionality and content of your website affects the experience of search engines that visit your site. Putting it simply, the better your website performs the more search engines will like it. In turn, this increases your chances of reaching the first page in a search result. Over 90% of customers click on the first few search results on the first page, the key is to Search Engine Optimise (SEO) your website and we do this from the outset.
Why should Click Analysis create your business website?
We recognise that having no website means you’re losing business, but a bad website is potentially much worse. Instead of knowing nothing about you, a business that doesn’t look good will leave a bad taste in your customers mouth. This reflects not only on your brand, but your reputation A custom designed, high-quality website created by Click Analysis will provide your customers with a positive experience. This will lead them from standing on the pavement looking at your shop window, in through the front door and up to the counter. Click Analysis has designed and built websites for various businesses and projects. Our work is displayed in our online portfolio. We know how to manage all aspects of website creation, making the difference between an ordinary website and an effective, distinctive, high performing one.
We appreciate that building and growing a business can be stressful and that's why our dedicated team make building a website easy for you. Because we are leaders in what we do, we know exactly how to show case your business online.
Let’s open your shop front to the world and get your business online. To find out more,discuss your website needs with one of our team members today.
Social Media Marketing isn’t just about posting on Facebook.
No, it’s about producing great content, to produce great conversation, to produce awesome results for your business.
Whether it’s Facebook, Instagram or Google Plus, you’ll need a strategy that works. A Strategy that creates a real bond between your brand & your target market. Aside from this, there’s the not-so-fun technical & measurable aspects… that we actually love!
Effective social media marketing is about what, how and where. It should create communities of conversation for your offerings, be consistent in its delivery, and be focused on the right platform.
At Click Analysis, we analyse your business offerings and determine the best platforms to pursue, to create a unique strategy that markets your products & services in the ways they should be. So, leave your social media strategy to the specialists that really know how to ‘post’, and get the results you’re looking for.
Having a Google My Business page is a necessary part of your visibility to potential customers online. Click Analysis can set up and maintain your Google My Business page for you.
Why have a Google My Business Page
A Google My Business page increases the opportunity for customers to find you online as part of both an organic search and on Google Maps. This is particularly useful for local businesses. Potential customers can see quickly and easily where you are on the map, your opening times, phone number and website address.
Google openly say that having a Google My Business page will increase your rankings. Even if a person doesn't type a place for a search, Google will be able to find a result based on what it knows about that person's location. Secondly, there is an increased trend in the use of voice recognition software. People are speaking to Google to ask for local services, such as the nearest Italian restaurant, or bicycle shop. Having a Google My Business page makes it far easier for Google to find you on the map when a voice search is done.
Here are some of the factors that ensure your Google Business Page performs well:
• Ensuring all your information is up to date and correct. Accurate information will help your ranking and enhance your presence on google maps and on search/organic rankings. All of the available information of your business on the internet is aggregated by Google and therefore it is important that the information you provide is accurate across the board.
• Gaining citations. These are links from local business directories to your business and Google sees these as further validations of your business.
• Reviews of your products or services. Reviews are great for providing social proof and gain the trust of prospective clients. Good reviews will increase your click-through rate and this signifies to search engines that you are a trustworthy business.
• Photos humanise your business and share its story which engages your audience.
There is an element of SEO practice involved in having a Google My Business page and because we know SEO we know how to get your business page looking good and responding to a Google search.
If you want to know more about how our Google My Business Service can help your business, give us a call or contact us and we’ll happily help.